The 3 Facebook Marketing Tips That Are Ruining Your Reputation
>Often I give out my best Facebook marketing tips to help you build your fan page, drive traffic to your website and generate leads for your business. Today I’d like to go over some of the worst Facebook marketing tips I’ve seen people recommending to others and tell you why I recommend you DO NOT include them in your marketing strategy.
This is MY opinion, so feel free to tell me if you agree or disagree by leaving a comment!
Detrimental Facebook Marketing Tips: #3 Don’t allow your Facebook fans to post on your wall.
Facebook is a social network. The reason it works so well is because of the interactions of others and the VIRAL potential. When you have a fan page that ONLY has your posts on it, you are saying to your fans “What I have to say is more important than what YOU have to say”. When you are trying to build a loyal fan base of people that are sharing your content and helping spread the word about your page, you are shooting yourself in the foot by not allowing fans to share on your page (or hiding their content on another wall tab).
When someone interacts on your page, it shows on their Facebook profile AND possibly the news feed of all their friends, therefor increasing Facebook fans. This is SO powerful and helps make your fan page grow by itself. Allow your fans to post valuable content, thank them, like their content, share it if it’s good. Give LOVE to your fans and it will return to you in FLOODS. That’s SMART Facebook marketing.
Detrimental Facebook Marketing Tips: #2 Tagging People You Don’t Know
This is something that really bothers me on Facebook. The tagging feature is a great feature, but used the wrong way can just be totally unprofessional and ruin your reputation. Lets look at exactly what happens when you tag someone and how NOT to do it.
When you tag someone in a note or video on Facebook, you are posting it on their wall. It will send that person a message saying that they have been tagged in a video or note. They then log in to check it out and find that it is a piece of content or, worse, a business opportunity or affiliate link which has absolutely nothing to do with them. They don’t know the person tagging them, they are simply “friends” on Facebook. What’s bad about this, is that this video or note appears on their wall, without their permission. If you haven’t taken the time to say hello and introduce yourself to this person, it’s just rude to go using THEIR wall for your marketing purposes.
A good strategy is to tag people you know, that you have built relationships with or people that are mentioned in your video (in a positive way of course!) and you will see it get shared, commented on and liked even more than if you were tagging strangers, because these people LIKE you and your content already.
Detrimental Facebook Marketing Tips: #1 Posting your link as a reply to a post
This is the worst of the worst. Facebook allows you to mark posts as spam, but not comments. So what do people recommend to get around this? Post your affiliate link as a comment! This is not cool, for SO many reasons. If you are doing it STOP. I understand that you may just be doing what you see others doing, or worse, what your upline/”mentor” has told you to do but it is WRECKING your reputation.
Let me tell you from experience, that there are ways to make A LOT of money from Facebook without using the above “strategies” – if you can call them that. Watch the video below for the antidote to these harmful Facebook marketing tips that WILL get you leads, traffic and cashflow while building a GREAT reputation.
My Top 3 Facebook Marketing Tips
http://rachaelmacgregor.com/videos/FacebookMarketingTips.mp4
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Tagged with: facebook business guide • facebook marketing • facebook marketing for business • facebook marketing strategies • facebook marketing strategy • facebook marketing tips • how to market on facebook • Rachael Macgregor
Filed under: Facebook Marketing • Facebook Marketing Tips
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Hey Rachael you make some great points and I completely agree with you on “Detrimental Facebook Marketing Tips #:1″ I often see those link comments in popular threads and think to myself “anything for a buck”. I can respect people who outright share their opportunities or affiliate links but there is a time place for everything and “fb comments is definitely not it”. Thanks for you insight

Andrea invites you to check out…Network Marketing Integrity
Thanks for your comment Andrea! I know, it can’t be very productive! Unless I am missing out on something hahaha!
Rachael Macgregor invites you to check out…The Secrets To A Successful Network Marketing Blog
Good content on what NOT to do on facebook, plus adding a video giving positive ideas to counter act the negative of “things not to do” leaves people with a good feeling. ah. . . .
I like your idea about having tagging partners when posting videos. Tagging is a great option to use, but if done incorrectly it can flare up hard feelings. Love the idea of tagging partners!
Enjoy your day!
Blessings,
Judy Dickson, The Network Gardener
judy@bjdickson.com
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Hey Rachael,
These are great points to be made! It just comes down to common sense about what you do on Facebook. If someone tagged you in a stupid video about some random opportunity that appeared on your wall would you appreciate it? NO so why do people do it?
And I totally and completely agree with the fan page tip! What is the point of having a fan page if nobody is going to be able to interact with you.
Thanks for the tips Rachael!
~Erin Smith
Erin Smith invites you to check out…The Internet Marketer’s Complete Toolbox
Thanks Erin, you are so right. Fan pages are way more fun when you can get to know your fans!
Very informative and useful tips on Facebook marketing here. Gathering friends to become tagging partner is right on.. and I just started now to work more on Fanpage..
Have a great weekend!
Great blog post! I completely agree with tip #1. There is a difference between people posting on your wall in conversation versus spam posts. I love it when people start good conversations on our wall or even just introduce themselves on our Wall. Fortunately I haven’t experienced much of tip 2 and 3 “yet”.
Great points! Especially the last one. You can tell always tell that usually the person that does this is new.
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Great post Rachael!
I’m surprised you limited this post to only 3 tips killing marketers reputation on facebook. There are so many areas where people just get it wrong or are flat out inconsiderate that it gives us marketers a bad rap.
Thank you for your detailed and well thought out information. Always a pleasure reading content by someone who “gets it”.
All my best!
- James H.
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Great post, Rachael! Glad you shared this
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Solid info and great tips on Facebook for marketing Rachael.
Really appreciate your sharing your wisdom, Ray Higdon sent me a copy of your article Good Stuff!
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Thanks Rachael !
Looking to improve my lead generation on Facebook and looks like your site is full of resources !
Thanks
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Thank you Rachael, your information helps me a lot to move forward to generate leads through FB. I think it is very important to have such information to avoid mistakes.
Thanks
Bruno
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Great post Rachael and the video training was even better. Especially the use of Fan Pages. And of course giving value has to be in there. Thanks for sharing
Anne
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Facebook gives a lot of benefits and enjoyment to its users. That is why it is really very necessary that you are going to use Facebook in a right way. If you have business it is important that you build relationship first with your friends before introducing your niche or business. It give you more opportunity to make these friends as your potential and future clients or customer or even become your followers.